Our story

Snowflex®

The story of Briton Engineering and Snowflex is intertwined with the story of snow sports as we know them now.

Skiing itself has been around for centuries, of course, but our beginnings and growth have clearly overlapped with the birth and boom of snow sports in their modern-day form. That overlap is no coincidence.

1979

Briton Established

BritonLift Portable Ski Lift launched at the London Ski Show

1979
1986

BritonMist Invented

The ‘Dryslope’ lubrication system created to improve year-round skiing experience, subsequently installed at multiple slopes around the UK

1986
1989

Nevis Range Opens

Briton supplies the skilift systems for the newest ski resort in Britain

1989
1992

Albertville Olympics

BritonLift Portable used for athletes
1992
1996

Snowflex Launched

Briton unveils the groundbreaking year-round snowsports surface on the BBCs Blue Peter Programme
1996
1997 – 2000

Kendal, Calshot, Sheffield Ski Village & Halifax Snowsports Centre

Snowflex® slopes in the UK open

1997 – 2000
2001 – 2005

Arbroath, Midlothian, Gloucester, Warmwell, Aberdeen, Norwich & Rossendale

Multiple Snowflex® slopes insalled around the UK

2001 – 2005
2006

Noeux Les Mines & Bearsden

Iconic French Snowsports slope has a Snowflex® makeover. Bearsden in Scotland gets a Snowflex®fun park

2006
2007 – 2009

Glasgow, HMS Neptune & Liberty Mountain Snowflex Centre

More Snowflex® slopes installed, including the first North American centre in Lynchburg VA

2007 – 2009
2010

Vancouver Olympics

Snowflex® Features in opening ceremony

2010
2011 – 2013

Ski Club of Ireland, Johannesburg, Ebbw vale

More Snowflex® slopes including the first dedicated year-round tubing facility

2011 – 2013
2014

Sochi Olympics

Snowflex® skiiers and snowboarders who started out on the slopes in Sheffield and Halifax compete for Great Britain

2014
2014

YMCA of the Rockies

First dedicated Snowflex® tubing slope opens in the USA

2014
2015 – 2017

Snowland Ankara & Wolf Mountain Ranch Branson

First Snowflex® centre built in Turkey and snowtubing added to zip-lining centre in Missouri USA

2015 – 2017
2018

PyeongChang Olympics

Skiers and Snowboarders from Snowflex® slopes in Sheffield, Halifax, Bearsden, Aberdeen and Warmwell compete for team GB

2018
2020 – 2024

Midlothian, Whitehouse Farm & Sleepy Hollow Iowa

Midlothian slope near Edinburgh upgrades its funpark, Whitehouse Farm in Northumberland creates iconic tubing slope from a castle and the largest Snowflex® tubing slope in the world opens in Iowa USA


2020 – 2024
Our beginnings

We started life in 1979, set up by Yorkshire engineer, Brian Thomas. A fanatical skier, Brian turned his engineer’s mind to perfecting resort facilities, one product at a time. The Britonlift Portable Ski Lift came first, showcased at the Daily Mail Ski Show; featured on BBC’s Tomorrow’s World, Pebble Mill at One and Look North; sold worldwide; then really made its mark at Winter Olympic Games in France and Japan. Then came dry slope lifts and a partnership with the world leader in passenger ropeways, Doppelmayr, before our unique BritonMist product revolutionised the performance of dry slopes.

the challenge

It was installing BritonMist on boring and dangerous artificial slopes that really inspired our current direction and growth. Frustrated by the limitations of absent design, poor civil engineering and sub-standard surfaces, we decided to provide the design and civil engineering specification and create our own surface from scratch.

real world success

Years of R&D, huge capital investment and a couple of awards later, and Snowflex® was here – a true ‘wonder’ product that’s transformed the artificial snow slope experience for everyday users and champions alike. A product that’s more than played its part in the rise of urban skiing and snowboarding, and the birth of modern freestyle in the UK.

We’re still a proudly independent family firm today. But now we’ve got hundreds of successful projects under our belt and a global reputation and customer base, as well as some new tricks up our sleeve.